Chapter 2036 Prevention

Page looked at Feng Yiping. He chose to trust his intuition this time. His intuition told him that this question seemed to be what Feng Yiping wanted to ask the most today.

He didn't quite understand why Feng Yiping brought up this topic now? He and Apple, it can be said that there is no competition at all.

Jobs was also puzzled. Why?

With his rebelliousness and arrogance, he had to admit that Feng Yiping's ideas in Internet product development were genius.

But at present, his main business in the United States is very clear, two aspects: one is social, including NEXTDOOR and Facebook; the other is the content industry, represented by Netflix, YouTube, and the newly acquired Marvel.

These two aspects have no intersection with Apple's current main business.

Even Marvel, like its own Pixar, are film companies, but Pixar's direction is animated films, and Marvel's main direction is definitely science fiction films, which is not a conflict.

So, what does he mean by saying this?

"Feng, you should know now that Silicon Valley is the most open technology and business circle in the world. We will compete, but we will also cooperate,"

"It is difficult to change the world, and it is also difficult for a team to independently operate a project that can change the world. As for Apple, we hope to cooperate with Google and NEXTDOOR,"

He paused, "In this regard, I think, at the latest next year, we will have a specific plan,"

Feng Yiping understood that this was talking about the iPhone currently under development.

"But Feng, I still don't quite understand. You said that we will definitely compete in the future. In what areas will it be?"

If an ordinary person said this, he would just pretend not to hear it, because not just any company is qualified to compete with Apple.

And because it is a not-so-casual company, Apple, which he leads, is not afraid to compete with them.

But the person who said this was Feng Yiping, who made him admire him in some aspects.

Not to mention his own products, just talking about the improvement and implementation of the iTunes Store, Feng Yiping played a very constructive role.

From his personality, he is not a person who shoots without purpose.

"This is also my feeling," Feng Yiping said, "I have always chosen some projects that are not too popular from the mainstream perspective and concept, so as to avoid competition with friendly companies,"

"However, from my experience in China, when the scale of the enterprise is large enough, whether you like it or not, competition with other companies is inevitable,"

"This is mainly because, from the perspective of objective laws, there are always only a few hottest industries in a certain period of time. If you don't get involved, then the development of your company will definitely stagnate,"

"And now the big environment is an environment where you either advance or retreat. If you don't keep up with one step, you may not be able to keep up with every step later,"

"Although we are currently at peace, I think we will definitely encounter similar situations in the future. In fact, we don't need to talk about the future. Let's talk about now. In the field of online advertising, we have actually had a conflict with Google,"

Jobs glanced at the two of them. Although there was already a conflict, it seemed that you had a tacit understanding.

"I can take the project that Page mentioned just now as an example. Google needs to develop its own online payment tool. I think it would be great if NEXTDOOR could have such a product, because I think that for us, a product that can be related to finance means another blue ocean,"

"So, will Apple make efforts in this area in the future? This tool can be used in Apple's online store and iTunes\Store,"

Jobs shook his head, "We don't have this plan now,"

That's because you are developing a cross-era product now, so you don't care about these businesses, but when your product innovation is weak in the future, will you still have this attitude?

"Let's go back to my proposal. I think that with the advancement of technology, iTunes\Store will inevitably launch other film and television works in addition to music, which will inevitably compete with Netflix and YouTube,"

"Netflix is ​​already developing our own TV set-top box, and I think this is also an inevitable step in the development of iTunes\Store. At that time, competition is also inevitable,"

Jobs looked at Page and smiled, "Feng Yiping has made a great strategic plan for our iTunes\Store,"

There is nothing wrong with revealing these news. When technology develops to a certain extent, even if Feng Yiping doesn't say these, Apple knows how to continue to develop iTunes\Store.

Feng Yiping said these now, but it once again shows that he not only has a long-term vision, but also a clear vision.

"Also, we all know Apple's strength in hardware production. So, one day in the future, Steve, will you feel that you are not satisfied with all the cars on the market, so you design one yourself, so that it will compete with our Tesla?"

Jobs smiled and waved his hands, "Haha, I have never thought about this,"

"Also, in the future, will Google feel that Apple's computer prices are too high, which is not conducive to the development of its own business, and will it also try hardware manufacturing to compete with Apple?"

"Of course, I know you haven't thought about it now, Page, but who can say for sure what will happen in the future?"

"Having said that, I feel that in the future, it will be a very rare thing for the three of us to get together like this," Page also laughed.

"We can't rule out the possibility, right," Feng Yiping said.

He knew all too well that this was bound to happen.

Senior Apple fans should all have the impression that when Steve Jobs launched the iPhone on January 9, 2007, the first guest he invited to the platform was Schmidt from Google.

Schmidt joked at the time that if the two companies merged, the name would be Apple Valley.

At that time, their two families were so close, but soon the relationship took a turn for the worse. Schmidt was "requested" from Apple's board of directors. Apple and Google also turned from brothers to enemies in an instant because of the launch of Android. Jobs even shouted If I have to spend every last penny to bring down Android...

Now, Android is his own company. Feng Yiping can completely imagine that after the release of the iPhone in 2007 and Rubin's achievements, it will be the end of his honeymoon with Apple and Steve Jobs.

At that time, probably as Page said, it would be unrealistic for the three parties to sit together like today.

If such a scene really occurs, how should I put it? Feng Yiping feels that it will indeed be a pity. This is the main purpose of what he said today, to give everyone, mainly Jobs, a good vaccination against the competition between us. , is inevitable.

"I very much agree with what you said, Steve Jobs. It is difficult to change the world, so we should cooperate more. But what I also want to say is that many times, it is also difficult to change ourselves. Competition from friends is the best way to promote us." means of progress and change,”

"So, Steve, whether you will compete with us in the content field, the TV set-top box market, or the automobile field in the future, I will always regard you and Apple as my good friends and close partners,"

"It is difficult for a person to meet several good friends and close partners in his life. As for us, Steve, like me, you should not have had to worry about money since you were twenty years old,"

"Well, it's a little later for Page." Page was born in 1973. He didn't have to worry about money until he was 30 years old.

"We all have a common goal, which is to bring some positive changes to the world. Therefore, I really don't want our relationship to be affected by some competition in this process. …”

These words have some emotional considerations on his part, and of course they have a lot to do with business.

Apart from anything else, if there was a breakup with Jobs, many orders in the Gorilla Glass business would definitely go to waste.

"From what you say, it sounds like the consequences are very serious," Jobs said with a relaxed smile. "Look at our relationship with Microsoft, and my relationship with Gates, and you will understand that your concerns are unnecessary. "

extra? By no means superfluous.

Although you and Gates appear together in public now, and you seem to be chatting and laughing, but in private, I believe that even if you get together, you will fight.

"Judging from our current layout, I think the three of us still have more opportunities to cooperate. Of course, I don't think it can be ruled out like what Feng Yiping said. In the future, I don't know whether Google will produce hardware. , and I can’t guarantee it,”

"But I am very confident about one thing. I believe that with our wisdom, as long as we can calm down and communicate seriously, we should still be able to find a perfect solution to the problem,"

Jobs smiled again, "When you say calm down, you mainly mean me."

It seems that he is not unaware of his violent temper.

"There are times when I can be very impatient," Page said.

"You don't have to," they both said to Feng Yiping who was about to speak.

"I don't think I've ever seen him get angry, what about you?" Jobs asked.

"Let me think about it," Page thought seriously, "No,"

"If one day comes, I hope we can both restrain ourselves together. OK, Feng, do you have anything else to say about this?" Jobs asked.

He wasn't smiling now.

Feng Yiping shook his head.

Although he is still not optimistic about what will happen by then, it is rare to get such a statement from both of them, especially Jobs.

If it goes on, Page is okay, Jobs will definitely be impatient.

This kind of work cannot be accomplished overnight. I hope that in the coming time, I can do this preventive work more perfectly.

Although he understands the difficulty of this work, for example, it will definitely be difficult for you to change some of Steve Jobs's ideas, but in any case, since it is foreseeable that conflicts will inevitably occur in the future, it is natural that if it can be weakened, it will always be better. point.

It’s not to say that it’s better to dissolve enemies than to make enemies, and it doesn’t matter if there is no intersection, but since the relationship with Jobs is not bad, Feng Yiping is really reluctant. In Jobs’s last few years – this is probably one thing that cannot be changed. The relationship between everyone is extremely bad.

As for such preventive work, it is the best time to start doing it this year.

By this time next year, or a little later, Jobs will definitely make the iPhone project public to relevant people because he will cooperate with telecommunications companies, high-tech companies including Google and Yahoo, and this time, his own NEXTDOOR, to provide users with a better user experience and integrate applications that users usually cannot do without on their phones.

If this work is done at that time, it will seem too utilitarian. Once the utilitarianism is strong, words like today will naturally not be very convincing.

Page glanced at Feng Yiping, "If the three of us can merge, what a powerful force it will be!"

Jobs was stunned and then laughed, "Hahaha, I dare not think about such a scene,"

"But Feng, there is one thing I want to do now, which can also make you feel more at ease. Does your Tesla welcome new investors?"

"Ah?" Are you going to join?

"You are right. I am really dissatisfied with the automotive industry. Although your Tesla is still in the R&D stage, I think it will be a good project from your perspective, so I like it."

"I cannot guarantee that I can convince Apple to invest, but I personally want to be an investor in Tesla. How about it? Do you welcome it?"

"Of course, of course I welcome it," Feng Yiping said.

One thing is certain, as long as we are more closely connected now, no matter what kind of conflict we face in the future, it will at least not be more ugly.

"Do you think some of Tesla's previous investors will welcome my personal investment?"

You also said that you have a good relationship with Gates? The so-called "some previous investors" must be referring to Gates.

Alas, it seems that the work of "prevention" is still a long way to go!