Chapter 464 New Opponent

Under the warm sunshine, the pure white Ferrar shines like pearls, looking extremely holy and noble, but it is also unrestrained like a horse with a white mane galloping on Rodeo Drive.

Yang Cheng held the steering wheel with one hand, but he didn't pay attention to the road, his mind was full of the news Xiao Mazi just said.

The White House is blatantly interfering in Venezuela's regime change, vowing to bring down the current ZF and replace it with an obedient president. Of course, if this is the case, it seems that Yang Cheng has no need to worry, after all, Venezuela is far away on the southern coast of the Caribbean Sea , has nothing to do with Yang Cheng's half a dime, he is too lazy to bother if he is not dead.

However, the last time the old stock gods came out to absorb protection fees from the business world, it became the White House’s handle to manipulate American entrepreneurs. Once they are pushed out as scapegoats, their reputation will be ruined for thousands of years. mix?

According to Xiao Mazi, this possibility has a high chance of becoming a reality. Facebook has strong data collection capabilities around the world. When Venezuela was still the wealthy Caribbean pearl, Facebook was the largest social network in their country. Platform, it is still very easy to find some information in Venezuela, so Yang Cheng did not doubt the authenticity of the news.

In addition, the reason why Xiao Mazi told Yang Cheng this news was to contact the people who attended the meeting of the old stock gods at that time, and to protest to the White House together. Regarding this, Yang Cheng's views were more conservative, or more tactful, and he decided to look at the old stock gods. Acting on face, if the old stock god agrees and is willing to join the joint protest team, then he naturally has no reason to refuse.

Conversely, if the old stock god chooses to shut up, then he will not join Xiao Mazi's team. Young people are full of vigor, but will those old foxes who are alive and well be unable to distinguish between pros and cons?

Since the old stock gods don't have the ability to resist, relying on Xiao Mazi and Facebook alone can only be dealt with in the end.

Yang Cheng suddenly remembered the Facebook information leak incident in his previous life, and couldn't help thinking darkly, could this be the White House's revenge on Facebook?

Shivered with aversion to the cold, this is a world full of conspiracy.

. . .

The headquarters of New Era Films is located in a 12-story building in Santa Monica. Of course, this is only leased as a temporary place. The real headquarters has already begun to make plans. Yang Cheng and the others finally decided to buy the land and build the building themselves. No matter how you calculate it, it is the most suitable, but Los Angeles is very expensive, and it is not so easy to find a suitable commercial land.

In the CEO's office on the top floor, Yang Cheng saw Donna Langde again. Unlike in New York, Donna Langde in the office had a serious face, showing the characteristics of a strong woman to the fullest. Even when hugging Yang Cheng, The smile is only fleeting.

"The weather in Los Angeles is still good." Yang Cheng said with emotion.

Donna Round has lived in Los Angeles for nearly 30 years, and she couldn't help retorting, "I don't think so. In summer, Los Angeles is hot and dry, but New York is more comfortable."

Yang Cheng spread his hands and did not continue to argue about the climate issue in Los Angeles. After all, this is not the focus of today. "How is the box office?"

Without saying a word, Donna Langde took out a copy from a stack of folders on her desk, glanced at it to confirm that it was what she wanted, and handed it directly to Yang Cheng, "As of today, it happens to be the fifth day of the release, after the first weekend The box office will inevitably drop sharply on weekdays, but it is still stable at more than 10 million U.S. dollars. At present, the cumulative box office in North America has exceeded 100 million, and the total box office worldwide has exceeded 200 million. According to the current decline, it is expected that eventually The global box office of the film will inevitably exceed 500 million US dollars, and it is hoped to reach 600 million."

Yang Cheng didn't look at the specific figures. Donna Langde's words gave him full confidence that he would be able to make money. In addition, the sales of peripheral products became more and more popular, as well as the sale of various post-production copyrights.

It will definitely make a lot of money for New Era Pictures, knowing this is enough.

Currently, he is more worried about the North American copyright of the Premier League. This is the most important project related to CW's future, and no mistakes are allowed.

However, when he asked about this matter, Donna Round sent a very bad news, "I'm sorry boss, according to the information I received, this competition for the copyright of the Premier League's North American live broadcast, we not only have to face For a powerful opponent like NBC, as well as Fox Sports and Ben, they have been coveting for a long time, and have already submitted an application for negotiation to the Premier League, officially joining the competition."

Yang Cheng patted her thigh in frustration, she knew that she should have settled with Richard Scudamore directly at that time, and now there is nothing to do with those few companies!

And this Fox Sports, in just a few days, it was the second time he heard this name that made him angry. Isn't that damn young reporter Angus working for Fox Sports?

Standing up, pacing back and forth in Donna Round's office with her hips crossed, she suddenly raised her head and asked, "Didn't these two new competitors always focus on the NFL? Why are they suddenly interested in the Premier League?"

Donna Round leaned on the desk, put her hands on her shoulders, thought for a while, and guessed, "If my guess is correct, these two companies may be planning to broadcast sports events around the clock. After all, the broadcast time of the Premier League can To fill the gap in professional events on weekend mornings in the United States, many people now sleep on the weekends, usually turn on the TV, and choose a sports event to kill the weekend time.

The most important thing is that everyone has seen the hot scenes of the Premier League and even football in the United States in the past two years. They are all bloodthirsty sharks. Own. "

Yang Cheng nodded thoughtfully.

Donna Lande didn't know what came to mind, she turned back to her desk, clicked on the computer, and said after a while, "However, we don't need to shift our focus, NBC is still our worst enemy, the news I received, I believe Compared with NBC's ambition to win, Fox Sports, which has already obtained the Bundesliga broadcast rights, is not firm and slightly hesitant. They must consider the conflict between the start time of the Bundesliga and the Premier League.

You know, as the leader of the US sports media industry, ESPN gave up the competition for the broadcast rights of the Premier League just to broadcast college football and NFL highlights.

As for ben, which is affiliated to Al Jazeera, they currently only have 18 million subscribers. Due to the limitations of their own platform, they can only seek cooperation from other TV networks, which will inevitably restrict their performance in the bidding. "

Yang Cheng gritted his teeth, "Directly report to Richard Schudmore for a price of 175 million US dollars for the single season. The contract will be 6 years, with an increase clause. If our ratings reach a certain amount, we can increase it by 5 in the last two years. %, and besides the live broadcast, the additional cooperation with the Premier League is another, I still don’t believe that NBC is willing to offer this price, even if it is offered, it can’t be decided in a short time, the cumbersome board of directors is enough to drag them to death!”

The price he offered, calculated based on the 6-year contract, even without the added amount, the total price will easily exceed 1 billion US dollars and approach the 1.1 billion US dollar mark. This is definitely a joy for the Premier League. Ruokang's new contract.

Since Yang Cheng dared to charge such a price, she was confident enough to recoup her capital or even make a small profit, although as far as the current situation is concerned, the ratings data of the Premier League in the United States is still not comparable to that of the four major professional sports leagues in the United States.

But if the planning is proper, coupled with the previous seasons, nbc has cultivated the American fan base, this event is attracting the attention of more and more young Americans, and the promotion of Toutiao, a powerful weapon, Yang Cheng is confident On this basis, let the Premier League become the most popular event in the United States, second only to the four major sports leagues.

Of course, with such a high investment to win the copyright of the North American live broadcast of the Premier League, it is the Premier League that will ultimately make a profit.

Not long ago, the Premier League just announced that it signed a new three-year domestic broadcast contract with Sky Sports and bt Sports worth 1.8 billion pounds and 2.5 billion U.S. dollars per year.

Looking at this number alone, I am afraid that it is just a mouth-opening surprise, and there is no real concept. But in a horizontal comparison, this number has already exceeded the current average annual live broadcast copyright fee of MLB in the United States - 1.55 billion U.S. dollars, even comparable to the NBA's 2.6 billion U.S. dollars, of course, far worse than the Americans' favorite football-nfl's 4.95 billion U.S. dollars.

Therefore, as long as the Premier League continues to explore foreign markets and further appreciate overseas copyrights, the record-breaking total copyright fees will continue to be refreshed.

But this account cannot be calculated in this way. Just seeing the Premier League make money is not enough. Winning the North American broadcast rights of the Premier League will have a far-reaching impact on CW TV, New Era Media, and even Yang Cheng himself.

Let me talk about the TV station first, CW TV station will have its own ace program, because the Premier League game time is generally on the weekend morning or morning local time in the United States, and will not "crash" with NFL games or college football. As a fan, there is nothing like it. There's nothing more appealing than waking up on a weekend morning to watch a live stream.

According to the optimistic estimates released by nbc, if cw TV station snatches the North American live broadcast rights of the Premier League, cw TV station will attract more than 36 million viewers from the 380 games of the Premier League season. The subscription fee also means more advertising volume. Snobby advertisers only look at the ratings. As long as the ratings are guaranteed, the advertising fee is not a problem at all!

And taking advantage of the timing of the Premier League broadcast, CW TV can completely launch a morning news column that focuses on genres. You must know that people who watch the game usually have a moment of aftertaste and will not be so anxious to switch channels. During this time difference, watch it for a while Light news content, or a cozy brunch while watching entertainment and sports news to start the day is totally doable.

In other words, winning the Premier League live broadcast copyright is tantamount to opening an upward channel for CW TV, catching up with the other four major TV stations at high speed, and becoming one of the top five wireless stations worthy of the name!

With such an important meaning, Yang Cheng is bound to win the copyright of the Premier League live broadcast.

"Anyway, there are enough ace programs on nbc, and this one is not bad!" Yang Cheng thought with peace of mind. ...