Chapter 1903 Grandma Flight Attendant
Americans seem to like to play the trick of splitting packages and selling them separately at a higher price. Apple is planning to do the same in the future. In order to increase profits, it will cancel the free charger and turn it into a paid purchase. If you have the ability, you can also make your mobile phone modular, Huaqiang Bei will let you know who is called daddy!
OK, take it!
The camera turned back to the plane. Facing Yang Cheng's question, Tyrell said calmly, "For example, hiring young and beautiful flight attendants on specific routes from Philadelphia is definitely a strategy that can quickly grab passengers."
Yang Cheng had a straight face at first, but he almost burst out laughing when he heard this. Fortunately, he kept his 'cold' temperament.
Speaking of the "grandma" flight attendants with American characteristics, not to mention the complaints from foreigners, even domestic passengers in the United States can't stand it. Many people even complained to the airline specifically: Why do I have to face a group of more than ten people who can be my grandma? For hours, I spent money!
Forget it if there are one or two, but grandma flight attendants definitely account for nearly 30% of the proportion of all airlines. The most famous flight attendant grandma is the longest serving flight attendant in the world, and the oldest is the 83-year-old Internet celebrity flight attendant Betty of United Airlines. Nash, it’s really admirable. It’s really not easy to be able to fly around at such an old age.
The key is whether you can consider the feelings of passengers? What was originally a temptation in uniform turned into a ghost in grandma's body. Who could stand it?
It doesn’t matter if you are a little older, after all, we are really not age-discriminatory, but the “grandma” flight attendants in the United States have such a bad attitude, are rude and useless, and always have a long face, like you owe them a million! No! One hundred million!
So we can understand the mood of the American people. Why should we spend money to endure being fat, old, grumpy, lazy and ugly?
Compare the flight attendants from country Z, or the flight attendants from South Korea, RB, and Singapore. They are all very cool, friendly, polite, and always smiling. The most important thing is that they are eye-catching, and the ticket price is worth it.
In fact, American flight attendants used to be young and beautiful. In 1980, about 80% of American flight attendants and flight attendants were under the age of 35. By 2007, the number of these "young people" had dropped to about 20%. The number of more mature flight attendants has increased.
By 2007, half of the crew were over the age of 45, but what was really shocking was that nearly 22% of them were over the age of 55!
In the past, once a stewardess got married, she had to leave her job. Then there were age, weight restrictions, and even specific requirements for cosmetics, etc. As a result, there were fewer and fewer unmarried young stewardesses. Instead, there were older stewardesses with stable family and marital status. There are more middle-aged and elderly people.
What is even more speechless is that,
American Airlines firmly believes that older flight attendants are more experienced and have more proven skills than appearance.
In one case, an American Airlines pilot suddenly fell ill while flying at high altitude and was unable to continue driving. At the critical moment, a 61-year-old flight attendant with a pilot's license calmly helped the plane land and saved the life of the pilot. Passengers on a plane and received high praise from airline officials.
There is also a real-life air crash case that has been adapted into a movie - the miracle of a flight making an emergency landing on the Hudson River. At that time, the plane, carrying 150 passengers and 5 crew members, hit an obstacle after takeoff and the engine stopped working.
In the face of an emergency, Captain Sally responded calmly and made an emergency landing on the Hudson River in New York. The three older female flight attendants - 51, 57 and 58 years old - methodically helped the passengers to avoid danger, and finally miraculously survived. No one was injured!
When facing an air crash, experience and skills do play a greater role than looks in many cases!
American flight attendants like aunts and grandmothers are like superheroes in comics, always stepping forward at critical moments to overcome all odds and save the day.
This is why airlines would rather be shameless and keep old flight attendants. After all, old flight attendants can save the company's economic losses at critical moments!
Ordinarily, these older and experienced flight attendants should love their jobs more. Why do they have a bad attitude towards passengers?
The reason is easier to understand. Some of today's senior American flight attendants always seem to be angry and have a bad attitude, just because the salary in this industry has not increased since 1980!
Adjusted for inflation, the average hourly wage of flight attendants in the United States did not rise but fell by 26% each year from 1980 to 2007. Although the wages of all workers in the United States increased by 13% during the same period, some flight attendants said that after the 911 tragedy, Their income dropped by one-third!
In addition to income reasons, older American flight attendants have been serving in this industry for too long and have long lost their passion. They cannot be as passionate as young people who have just entered the industry.
Although American Airlines' flight attendants are generally older and some have poor service attitudes, they have their own pros and cons compared to younger flight attendants. For passengers, their pleasing appearance and battle-tested experience make a difference. You can't have it both ways.
In fact, between 1920 and 1950, the profession of stewardess was derived with the development of the aviation industry. It was a new thing at that time. The earliest stewardess was hired by an American airline and was temporarily held by a hospital nurse. .
During World War II, flight attendants slowly grew into a fixed profession. During this period, most of their flight attendants were young ladies between the ages of 20 and 30.
Nowadays, the age of flight attendants in the United States can be relaxed to a maximum of 81 years old. Therefore, in the United States, as long as your body allows and you are healthy enough, you can work as a flight attendant even if you are 70 or 80 years old.
People in Z country are called stewardesses, and they are all young, beautiful and tall women, while stewardesses in the United States are flight attendants!
According to the traditional thinking in the East, people in the service industry must be young, freshly graduated from school, and good-looking.
Some vocational schools now have flight attendant majors, and interviews have very high requirements for appearance and height, to the point where they only look for handsome men and pretty women. Airlines are also willing to hire good-looking people on the plane, because this represents the country and the country. The face of the company.
Especially flag carrier airlines have strict requirements for flight attendants.
On the other hand, the thinking of Western countries is contrary to that of the East. Their service industry is not as extreme as that of the East. It focuses more on the word "service", with professional skills in service as the main assessment criterion, followed by considerations such as appearance, and even Relevant experience required.
Moreover, in the United States, flight attendants are not as "unattainable" as in Country Z. They are just an ordinary job, no different from bus and train conductors, except that the service requirements are higher.
But in today's country Z, flying is still an "unexperienced experience" for most people. It cannot be as casual as taking a car or a train and other conventional means of transportation. Just like us back then, standing on the side of the road Cars were still scarce back then, because only three or four cars passed by throughout the whole day. But now, how many people still run to the side of the road to look at the cars curiously?
Only in country Z or South Korea, stewardess has become a high-class profession, and even many football stars and rich people are proud to marry a stewardess.
why? Probably because the flight attendants are beautiful and have received professional etiquette training, so they will look good when taken out, but the real situation will not be mentioned to avoid being scolded!
Young and beautiful girls who choose the relatively low-skilled career of stewardess are actually aiming for a better life. After all, they can get in touch with higher-level connections and escape from the misery as soon as possible in their limited career. Compared with men's needs, they are easier to meet. This means everyone gets what he needs, and no one can say who is wrong!
Back to the topic, Yang Cheng couldn't decide for a while whether Tyrell's suggestion was appropriate, but just from the sound of it, it was indeed a good suggestion.
Even though Americans call those blond beauties idiots, secretly they all wish they could be like that or marry a blond beauty.
Therefore, using beautiful women to compete for customers from opponents and attract potential customers should be a feasible way, and there is no need to worry about breaking QGZ, but the specific implementation needs to be determined after research.
"What else? Besides the beautiful flight attendant?" Yang Cheng asked again.
Tyrrell mused, "Actually, Delta Air Lines is heading in the right direction. There is not much we can do without damaging the environment, and your company has made corresponding arrangements.
And compared to American Airlines and United Airlines, Delta Air Lines has the same or even slightly better flight experience and standard service levels, which is enough for Delta Air Lines to stand out from the competition.
What we have to do now is to solve the problem of routes. After all, Delta Air Lines’ domestic routes are completely inferior to the other two. Whether it is before or after you take over, Delta Air Lines’ focus is on international routes. I think it is time. Made a change~"
After talking about it for a while, the problem has returned to its original state. Delta Airlines must break the tacit understanding with the other two rivals and take the lead in provoking a war. Only then can it be possible to fish in troubled waters and lay a solid foundation in the basic market of the United States. .
Doesn’t Delta itself know about this problem? Of course you know, but when you want to increase your share, your competitors are also increasing. United Airlines is actively increasing its capacity on domestic routes in the United States. This move is aimed at regaining lost domestic market share.
Although Delta Air Lines has a strong domestic base, which enables it to develop and sell branded fares first, its base is still too weak compared to the other two.
However, with the decline of the Atlantic route and the repeated failures of American airlines in Asia, it seems inevitable to return to the mainland.
Especially in the Asian market, the three major airlines actually laid out their plans very early, but their performance is still affected by the continuous growth of industry capacity.
Even Delta Air Lines is still temporarily losing money in the Asian market. Of course, this is also related to Yang Cheng's several large-scale acquisitions. Therefore, finding a profitable market is an important thing for Delta Air Lines to do in the short term.
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