Three Hundred and Sixtieth Chapters Have a Heart

"Why?" Yang Huan was a little puzzled.

Charlene Laheri reorganized and found herself particularly interested in what Yang Huan had to say.

From the recording of the show to now, without saying anything, the host of myself was led by the nose by Yang Huan in turn.

But it doesn't matter, because she is really interested in Yang Huan's remarks.

"I mean, why can't the Premier League, which has the most potential to be the star league, have star teams like Barcelona and Real Madrid?"

After listening to Yang Huan, he laughed, "I may not speak well about this question, and maybe, when I look back, Scudmore will settle the account with me, and even think that I am bombarding him!"

Scudemore, chief executive of the Premier League.

"I heard that you and him are very good friends." Charlene Laheri broke the news again.

Yang Huan shook his head and laughed.

"I think, first of all, Spain has had a blast of local talent in recent years. They have won the World Cup and the European Cup. They have a very strong star base, so they have their own advantages, and they advocate offensive football. The more balls there are, the more fans will be attracted, and the more hype and propaganda of the media will be catered for.”

"The media has a natural advantage in producing entertaining football stars. Barcelona and Real Madrid have a natural advantage. They have a membership system, complex backgrounds and strong financial resources, so they have a better foundation for producing football stars than other teams."

"Florentino is a great football operator. Since the first phase of Galaxy Battleship, he has been taking the entertainment of football superstars. I believe he is still groping for the first phase of Galaxy. After all, he was just getting into professional football at that time. But when it came to the second phase of the Galaxy Battleship, he figured out the road clearly, and went up to it resolutely."

"The same is true for Barcelona. From Laporta and Roselle, they are unswervingly taking this path, because they know that this is the new era of business model."

"In fact, star entertainment has brought unprecedented influence to Barcelona and Real Madrid, and even the substitutes in their teams can make headlines in newspapers all over the world!"

Charlene Laheri has to admit that the world's media are frantically digging the news of Barcelona and Real Madrid.

Don't miss even the slightest bit of news.

"Let's look at it again, Manchester United once had the most hope, that is, during the period of Cristiano Ronaldo, the Portuguese developed from ordinary stars to football superstars. This stage was completed in Manchester United, but from football superstars to football stars. This part of the transformation was completed at Real Madrid."

"why?"

Facing Yang Huan's rhetorical question, Charlene Laheri vaguely figured out the problem.

"Ferguson!"

"Yes!" Yang Huan nodded.

"The Premier League is called a manager's paradise because it gives managers a lot of power and even allows them to intervene in the management of the team, which has also created star managers like Ferguson, Wenger and Mourinho."

"But it is precisely because of this that Manchester United sold Cristiano Ronaldo, because the first thing the manager thinks about is football itself, he exists to win games, and every decision he makes is a For this purpose,

This limits the entertainment management of Premier League teams! "

No wonder Yang Huan would say that Manchester United's biggest cancer is Ferguson.

It's not completely pointless!

When Charlene Laheri heard this, she couldn't help but have a doubt.

"Isn't there a way to take into account the results of the competition while completing the business transformation?"

Aren't Real Madrid and Barcelona holding up well on both fronts?

"It's a good question, Barcelona and Real Madrid have done it, and they have done it well, but don't forget that in these two teams, the manager has little power, let alone team management, Even if it is a team transfer, the head coach often only has the right to advise, but not the right to choose!"

"What about the Bundesliga and Serie A?" Charlene Laheri asked.

Yang Huan still shook his head, "These two leagues are not good, the healthy development of the Bundesliga is tied to the hands and feet, so Bayern Munich is the only show in the Bundesliga, but it can't become Barcelona and Real Madrid, even if they are sitting on Ribery. And superstars like Robben."

"Serie A is even worse. I don't even have the ability to operate my own stadium. I even worry that with the influx of capital, unless there is a change in Serie A, it will become more and more declining. Instead, it is Ligue 1, which I think has great potential. Because it is relatively looser!"

Charlene Laheri did not comment on Yang Huan's remarks, but turned to another question.

"I am very interested. After listening to your words, I found that you seem to be running Southampton according to your own ideas, and you do not understand the ball at all like many media and fans say, on the contrary. Yes, I think you stand from the perspective of a young man and see the development of professional football further."

"So, how are you going to run Southampton?"

Yang Huan smiled slightly, but did not give any modest response to Charlene Laheri's admiration.

"Embrace this trend and change, for example, when we launched the Saints fan club, when we wanted to recruit 1,000 members, everyone thought it was impossible, but in fact, we did, and there are still many people waiting for us to expand. ."

"I dare say that if Manchester United are recruiting now, they will definitely not be able to recruit them. If Barcelona and Real Madrid are recruiting, they may not get a thousand people."

"Each of our new players will be required to open WeChat, Facebook and Weibo. We will encourage and even cultivate players to interact and communicate with teammates and fans on social networks. Our team will regularly organize some Events that promote communication and connection between fans and the team.”

"Ibrahimovic's WeChat membership exceeded 10 million, and he is known as the first person on the social network. It was also reported by the media before that we opened a WeChat store for Ibrahimovic. Before Christmas last year, We partnered with Adidas on a custom-made Ibrahimovic scarf, and in less than 48 hours, 10,000 scarves were sold out!"

"We launched a cute doll with the same WeChat emotional stamp in Neymar's WeChat store. 10,000 pieces were sold out in less than a day, and the fans went crazy!"

"In addition to jerseys and scarves, we also have a lot of accessories, such as socks, gloves, coats, hats, etc., and even dolls, pencils, glasses and other daily necessities, we have them all!"

"We're launching these not to make money, but to foster connections between teams, players and fans!"

"It seems that now, we are going to launch the ib brand for Ibrahimovic, and many Ibrahimovic fans are enthusiastically participating in the design of some things, such as clothes, shoes, daily necessities, etc., Fans make reservations first, and then we will be responsible for contacting partners, making them, and then putting them on the Swedish WeChat store to sell, and the designers can also make money.”

Charlene Laheri knew about these things before, but didn't take them too seriously, thinking it was just a marketing campaign.

But now it seems that Southampton is premeditated and planned to engage in this marketing model.

It can even be said that, at first glance, these are not profitable.

How much money can you make with 10,000 scarves?

After it is distributed to partners, and then distributed to players and agent teams, how much is left in the team?

However, there is a saying that is right, the accumulation of sand can become a tower!

Besides, Southampton may not have made much out of it, but they have made a lot of it.

The topicality created by the media hype is enough to greatly enhance the influence and brand value of Saints, and the relationship with sponsors and partners has also been greatly improved.

These are all potential benefits.

And for Yang Huan, he doesn't care about making money or not. He can use the media's hype to help his WeChat company create greater influence and attract more users.

Today's WeChat has caught up with Facebook and Twitter and has become an important part of the global social network.

And with the launch of WeChat's third-party game platform and the testing of WeChat stores, there will definitely be more profit-making methods in the future.

Some even speculate that WeChat’s current valuation is between $20 billion and $30 billion.

Therefore, from the perspective of the team, Yang Huan did not make much money.

But from the perspective of WeChat, it is a big profit.

Especially considering the huge follow-up effect brought about by this move in Southampton, the WeChat store has become popular in one fell swoop, and more and more celebrity accounts have begun to open WeChat stores to create a fan economy.

Sometimes when I think about it, Charlene Laheri has to admire Yang Huan!

...

...

"Wow, you two are so good at chatting!"

When the shooting ended, Paul Yarrow gave a thumbs up in admiration and walked towards Yang Huan and Charlene Laheri.

"How long?" Yang Huan said with a smile.

After the chat was over and the chat was fun, he noticed that he was facing the camera and the microphone.

"Thirty-five minutes, let's revise it a little bit, about thirty minutes!"

"Isn't it?" Charlene Laheri smiled bitterly.

According to the plan, the length of time was fifteen minutes.

Paul Yarrow also smiled wryly, "I didn't see that you two had a good chat and cooperated so well that I didn't want to interrupt you? Besides, Master Huan's sudden news is one paragraph after another, send it out, fans Definitely interested!"

"That's right, we both have the same heart!" Yang Huan laughed cheekily.

Charlene Laheri gave him a charming and charming look, her shy eyes seemed to be saying, don't even look, there are outsiders!

It was fun to chat, but the time was too long.

"How about we make it into two episodes?" She looked at Yang Huan and asked.

Yang Huan thought for a while, "It's not necessary, we pay attention to nature, 30 minutes is 30 minutes, and we can talk as much as we want. What are you afraid of? Besides, if we talk for 20 minutes, how do you divide it?"

As a self-media lover in his previous life, Yang Huan hated the practice of splitting two episodes into two episodes.

Let's just do it, shall we?

Can you let it all out in one go?

I had to hold back like this for a long time before I made the next episode, and I was so pissed off.

Charlene Laheri pouted, reluctantly, but after thinking about it carefully, Yang Huan made some sense.

"It's fun to chat, but if I send it out, I don't know how many people will scold me!" Yang Huan patted his forehead and smiled bitterly.

Under the abduction of Charlene Laheri, she said little by little what was in her heart.

Paul Yarrow laughed, "No, Master Huan, I think what you said is very reasonable, really."

Yang Huan smiled, noncommittal.

Looking at Charlene Laheri, "The atmosphere of chatting among friends like yours is quite good. Keep insisting, it should work!"

"Master Huan is right, I heard it from the beginning to the end, it's really good, I haven't seen a program of this type, it's sure to be popular!" Paul Yarrow was also very excited.

Although this time he is not playing the lead role, but at least he also participated in the production.

Yang Huan looked again, and it seemed that he had nothing to do here, so he wanted to leave.

"Well, that's it, you are in charge of the aftermath, and I have to go back to St. Mary's Stadium."

It was negotiated with Bielsa just now, so I have to get someone to go to London quickly, to finalize the agreement with Tottenham on the transfer of Gareth Bale and Modric, and then I have to negotiate with the players personally protocol.

When it comes to a transfer, the most troublesome thing is the player's personal treatment.

Yang Huan had a hunch that this time, it might not be so easy to talk about.

Whether it is Gareth Bale or Modric, these two players are too popular.

Let me ask, how could such a player leave the giants and go to Southampton instead?

Of course, Southampton is not completely without advantages.

Whether it is Modric or Gareth Bell, they have not reached the height of the top stars at all. If they really go to the giants, they may not be able to play the main force.

In a way, Southampton is now a first team.

In terms of attention and influence, it can even be said to be a quasi-rich.

Coming to Southampton, the salary is high, the opportunities are many, and the prospects are gratifying. It is not an option!

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[To be continued "This text is provided by the sailing update team x-on: 爱不知 due hj". If you like this work, welcome to Genesis to support the author. 】