Chapter 1826 Touch Cover
A good company must absorb the strengths of others in order to continue to make progress. ?. .
You can say that the sea is tolerant to all rivers, and tolerance is great, and you can also say that the blue comes from the blue and is better than the blue.
In the electronics industry, there are many such examples.
Windows was not originally a product of Microsoft, but after they bought it, they made some minor changes and packaging, and it went on the market, and finally achieved Microsoft's dominance over the years! Even as long as there is a computer, Microsoft will continue to be strong!
There is also googe, the search engine was originally used by yahoo, and many companies have followed suit, but they can use googe so well that they will directly become a major overlord in the future electronics industry!
Xiao Qi's success is of course based on absorbing the strengths of others.
dream?pad is an upgraded version of Apple ipad, dream?stars is also an upgraded version of galaxy note and s series, and the future dream?sno is also in this pattern.
Xiao Qi's development direction is to imitate the Apple and Samsung in his previous life.
Several products are constantly updated, and with gradual improvements, they can occupy the entire market. This is undoubtedly the most labor-saving and worry-free approach for a company.
Don’t look at the fact that Samsung releases more than a dozen models of mobile phones every year, and there are no less than one smartphone sold at the same time. S series——If you really rely on those weird-shaped mobile phones to make money, Samsung would have lost all its pants. Xiao Qi had a plan long before making mobile phones, that is, to only make two models of high-end and mid-range, and the price must not drop below that, otherwise it will follow the super quality and excellent reputation of Fairy Company. I'm afraid it will directly murder the small and medium-sized manufacturers across the country,
In China in the future, Xiaomi, Huawei, ZTE, Lenovo, BBK, etc. will all do well in this price range, and many of them will go to foreign markets. It's not easy.
Even if you say that most of their parts and patents belong to foreigners, and most of the profits are earned by foreigners, it is better than doing nothing. Much better to sit and wait to fail, right?
Not every industry is as shameful and unprogressive as Huaguo's auto industry!
And from another perspective, if Xiao Qi controls the entire industrial chain. How annoying is that?
Not to mention domestic mobile phone manufacturers, even foreign mobile phone manufacturers have to fight Xiao Qi desperately! ——You don't want us to live anymore, we have to fight!
Therefore, people who do business so well that others have nowhere to go usually end badly.
Therefore, Xiao Qi resolutely refused to touch a mobile phone under 10 yuan. Let everyone have a way out. Even Xiao Qi hopes that they can extend upwards, to dream?sno. It even poses a challenge to ?dream?stars. Of course, Xiao Qi doesn't mean that he doesn't have a hand in the mobile phone market.
In addition to machine sales. There are many ways to make money!
For example, the mobile phone chip jointly produced by Infineon and Spreadtrum is a big piece of fat, accounting for almost 3% of the net profit of mobile phones below 1 yuan.
As for other parts. It's not easy for Xiao Qi to intervene anymore. After all, everyone earns money. As long as he can control this most important thing, enough to exert a certain influence, Xiao Qi's goal has been achieved.
It's a pity that Xiao Qi failed to buy MediaTek. Otherwise, MediaTek, Infineon and Spreadtrum will definitely dominate the world in the mobile phone chip market below 3 yuan!
Leave this matter aside.
Speaking of Xiao Qi's upgrade of his trump card model, what he has to do now is to put the advantages of many mature and best-selling models in his previous life into the own smart electronic products.
For example, in the current Fairy Lab, a busy research is being done, that is, in Microsoft's Tablet PC Surface, in addition to the admirable running speed and experience of the ord system, another biggest highlight is the touch cover.
touch?cover is the protective cover with touch keyboard in five colors of black, white, red, blue and purple.
It is actually very similar to the dream?pad polyurethane protective shell made by Xiao Qi, but Microsoft has strengthened the function of this protective shell, making it very practical in addition to protection and aesthetics.
This strengthening is reflected in the fact that Microsoft made the protective shell into a keyboard.
Put the surface on the table horizontally and vertically with the built-in support frame, and then spread the touch cover. Isn't this a more simplified laptop?
It can be said that Microsoft's idea is very creative.
But when it fails, it fails because of the functional development and product experience of Surface itself, which is a bit of putting the cart before the horse.
Let's put it this way, Surface is definitely a good tablet for word document processing, but it is definitely not a comfortable tablet for gaming and entertainment, no matter in terms of touch response or running smoothness.
Therefore, the fate of its sales and word-of-mouth has been decided in this way-people spend so much money to buy Surface, definitely not to buy a tablet computer that can only run Word.
Especially young people who like fashion, although they may also use some office programs, but there are definitely not many people who use tablet computers as office supplies.
Of course, even if many people don't like Surface, there are few who don't think touch?cover is cool.
Xiao Qi doesn't like to let his competitors survive. If it wasn't for Apple and Samsung to share the firepower, he would even be the first to kill them.
So naturally, after the polyurethane protective shell was manufactured, Xiao Qi had already assigned the task of touch?cover.
Unfortunately, Xiao Qi was only interested in electronic equipment in his previous life. Xiao Qi had only played with external tools such as the touch cover, but had never really studied it in depth.
He only knows that this material is no longer polyurethane, and there is no power cord connection, but is connected to the surface through magnetic technology.
When using it, each button does not have the bouncing feeling of the button, but it does not feel stiff, and it is more convenient to operate.
After Xiao Qi gave out these technical indicators, the rest is the problem of Fairy Lab.
His request is simple.
First of all, it must be beautiful and generous, and it looks beautiful and smooth, because only beautiful things will attract more people to pay for them.
Then when the touch cover transmits the conduction signal to the surface, it must be sensitive and fast, and it cannot be ineffective at times.
Finally, the typing experience is better, whether it is the hand feel or the convenience of operation, it is required to be light and comfortable, which is even more important.
Doesn't Apple rely on a sense of experience to conquer the world?
Xiao Qi naturally learned this way too!
okay.
Faced with Xiao Qi's "wonderful ideas", the laboratory has a dedicated department to develop touch?cover, and several engineers have been mobilized, and more than 3 more have been poached one after another!
In nearly a year, they overcame 38 technical problems and purchased and exchanged 76 patents. Finally, they made a breakthrough during this period, which can basically be applied to the actual dreampad.
As for the device that helps the dream?pad stand upright or horizontally, Xiao Qi will not add a metal plate on the dream?pad to stretch it out and fix it, or choose to expand the touch?cover area to let it support the dream?pad , so that the touch?cover is longer at most, but it will not destroy the overall beauty of the dream?pad.
After the touch?cover starts to be used, the production of polyurethane protective shells will not be greatly reduced. After all, not everyone wants to buy a touch?cover.
The price of the polyurethane protective shell is only 3 US dollars, and the cost of the previous touch?cover was about 16 US dollars, but Microsoft sold it for 1 US dollar. Xiao Qi made it so many years in advance, and it sold for 168 US dollars. Thinking about it, no one has anything to say, right?
Knowledge is priceless!
What's more, in order to develop this touch cover, such a small thing, Xiao Qi spent more than 80,000 U.S. dollars in research and development funds, and patents and so on. The total cost of 100 million U.S. dollars is necessary.
However, Xiao Qi is not in a hurry to push the touch?cover to the market. After all, the dream?pad will be launched this month, and its replacement is already competitive enough. There is no need to take out all the weapons at once.
How can you be the leader of the market if you show your cards all at once?
He has to wait until someone makes a smart tablet for the second time before taking out the touch cover to attack the enemy, offset its impact on the market, and increase the barriers to competition again, leaving them beyond their reach.
Although this is a bit inhumane, who cares about you when doing business?
The purpose of doing business is to beat competitors down so that you can earn more money!
What's more, the one who has the opportunity to make it first is obviously Samsung, or maybe Microsoft, Xiao Qi has always been duty-bound to attack foreign competitors! )