Chapter 224: Affordable

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As one of the three major Film Critics Association awards in the United States, the Los Angeles Film Critics Association Awards have considerable influence during the awards season. This is the moment when film critics can highlight their influence in a year.

And never flaunting taste like their New York counterparts, the Los Angeles Film Critics Association Awards pay more attention to the market, and awards sometimes choose those box office blockbusters.

But some people know the rules of the game well and can always make themselves winners.

"Congratulations, Harvey."

"Harvey, Miramax won again this time!"

"With the best picture, the next step is the Oscars, right?"

At the awards reception, Miramax's "Unbroken Love" won the best picture, and Harvey Weinstein was surrounded by congratulators.

Ang Lee looked at Harvey Weinstein with a bit of envy in his eyes.

"Don't worry." Ronan said calmly, "Our film hasn't been released publicly yet."

Li An smiled and said, "I just think that this person is always a winner."

Someone he knew came over to say hello. Ronan shook hands with him, exchanged some pleasantries, and waited for the other party to leave, and said to Ang Li: "He won't always be a winner. The academy must consider the impact."

In fact, after the tragedy that shocked the whole world in 1999, the Academy has suppressed Miramax for several years. In the past two years, Miramax has gained very little in the Oscars.

There are a lot of people in the banquet hall, and people come to say hello from time to time.

Professionals from the public relations company hired by the embassy film came here at this time.

Ronan shook hands with her, introduced Li An to her, and said, "Helena, take Director Li around."

The so-called transfer is to go to film critics and some student members to get acquainted with each other and make connections.

Favor points are very important in Oscar selection.

As soon as Li An left, several old acquaintances came over.

In this banquet hall that accommodates hundreds of people, there are too many people who know each other.

The person who came over was Chris from Sony Entertainment,

Lionsgate's Navas, the former has collaborated with Ronan many times, and the latter released "Human Purge".

Chris asked curiously: "Ronan, I heard that the sci-fi movie you bought is going to the Olympics?"

The public relations work has already started, and there is no need for Ronan to lie, saying, "I just want to give it a try."

Navas asked: "Are you talking about the Crouching Tiger, Hidden Dragon directed by Ann Lee?"

Ronan replied, "It's "Crouching Tiger, Hidden Dragon."

"Are you ready to hit the Oscars?" Navas looked at Ronan with a little surprise: "Isn't the development too fast?"

Ronan scratched his head a little: "Is this still fast?"

It has been three years since I came to Los Angeles, and the companies under it can barely be classified as medium-sized companies, and they are the lower-middle-level ones.

In the traditional division, without a film library, there is no foundation and strength.

Navas was speechless: "Isn't this called fast?"

I remember very clearly that two years ago, Ronan Anderson was still a penniless little producer. He made a horror film. In order to be released in theaters, he searched everywhere for connections. Lionsgate Films alone ran a few Second-rate? I remember being disgusted by the distribution company after watching the film, that is, Lionsgate released the horror film because of its business strategy.

How long has it been since the small producer who has been overwhelmed by the release has actually wanted to compete for the tall Oscar game.

What about Lionsgate? Not to mention participating in the Oscars, there is no plan for this aspect yet.

Chris interrupted suddenly: "Actually, the development is faster than you imagined. You forgot that "Human Purge 2" was distributed overseas by Ronan's Embassy Pictures."

Only then did Navas realize the most critical point: "Production by Sand Sea Entertainment, North American and overseas distribution by Embassy Pictures. An industry chain has already taken shape!" He sighed softly: "Ronan, Lionsgate is no better than Go to your relativity entertainment."

There is nothing wrong with admitting this point. Only by facing the gap squarely can we catch up.

Ronan smiled and said, "I'm just lucky."

Navas has the urge to curse people, is this better luck? Lionsgate is backed by a Canadian banking group, and the boss, Gustav, also has ties to the government. He has a deep personal relationship with Zipperton, and has developed rapidly in the past two years.

But what is Lionsgate compared to Relativity Entertainment?

Lionsgate doesn't even have a crucial overseas distribution network!

The gap seems to be a bit big.

Navas is an executive of Lionsgate Pictures, thinking about how to make Lionsgate Pictures pay attention to the fast-rising Relativity Entertainment. Perhaps Lionsgate Pictures can learn something useful from the development of Relativity Entertainment.

"Oh, Chris." A bold voice suddenly broke into the small circle of three people.

Ronan turned his head to look, but Harvey Weinstein came over and greeted Chris.

Chris responded with a smile: "Hello, Harvey, congratulations on winning the best picture."

"It's too early to say congratulations." Harvey Weinstein greeted Navas again, and then his eyes fell on Ronan: "Who is this?"

Chris introduced: "Harvey, this is Ronan, the owner of Relativity Entertainment, Ronan Anderson."

Ronan reached out and shook Harvey Weinstein's hand politely.

Harvey Weinstein seemed to remember something: "Did you buy a movie at this year's Cannes Film Festival?"

Ronan said calmly, "That's right, "Crouching Tiger, Hidden Dragon" directed by Ann Lee."

Harvey Weinstein nodded, and said with a smile: "This is a movie I was optimistic about, but I didn't expect you to preempt it."

"How can this be said to be preemptive?" Ronan retorted with a smile: "Embassy Pictures and the copyright owner Mr. Xu's Aspect International are normal business transactions, and there is no question of whether to grab or not."

Could it be that Harvey Weinstein has his eyes on something, and the bid cannot satisfy the seller, and everyone else has to wait? Waiting for Miramax to buy it at a low price?

Chris interjected, "Harvey, it's very common for a film to have multiple buyers."

As a Sony Entertainment executive, Chris doesn't care much about people like Harvey Weinstein.

Ronan nodded slightly to Chris, which was considered a relief for him.

Navas and Ronan have cooperated once, and they are not friends. They stood aside and kept silent, without any intention of interfering.

Harvey Weinstein still had a smile on his face, and his smile was hearty: "I don't mean anything else." He knew that Ronan was not one of those actors who could be manipulated, but a film producer and company boss : "I'm just worried that Mr. Anderson has just entered the industry, has never been exposed to this kind of film, and doesn't know how to operate it."

Ronan smiled politely: "Embassy Pictures has already formulated a comprehensive publicity plan."

Harvey Weinstein said: "I have been exposed to this type of film a lot, do you need me to guide you?"

"Good intentions." Ronan still smiled and said, "There is no need for guidance."

Harvey Weinstein is also a veteran of Hollywood, his brows are slightly frowned, and he hides his knife in his smile: "Young people, this kind of film is different from Hollywood horror films. If it doesn't work well, it will easily lose money."

Ronan said: "It doesn't matter, just treat it as a tuition fee for trying a new type."

Harvey Weinstein nodded: "You are young and have capital. Only when you lose money do you understand heartache."

These few words are obviously showing off his old qualifications, and he is a bit blunt. Ronan is not a good person, even Spielberg dares to hate him, let alone this fat man.

"It doesn't matter, I earn 50 to 60 million U.S. dollars for one film." Ronan said flatly, "I can afford it."

Chris took the opportunity to say: "That's right. "Human Purge 2" has a North American box office of over 100 million and a global box office of 170 million US dollars. Embassy Pictures doesn't care about this tuition fee."

Harvey Weinstein's chubby face shook slightly, and he said, "It seems that I was worrying too much. Good luck, Mr. Anderson."

The fat man didn't take advantage of it, he didn't even say anything verbally, so he could only leave resentfully.

When walking to another circle, Harvey Weinstein turned his head and glanced at Ronan. Such a person who grew up in the West has been exposed to Eastern movies? Do you know how to operate oriental films in North America? The North American market is so exclusive, if it is released according to the North American film, he will be rushed to the street to kill him!

Harvey Weinstein is very confident in this aspect. How many people in Hollywood understand overseas films, especially the distribution of oriental films in North America?

On the other side, Ronan dragged Chris and asked him to introduce many veteran members of the academy, and then worked hard to promote the movie "Crouching Tiger, Hidden Dragon".

Ronan emphasized one point to these people, the great significance of this western film with oriental skin!

Tell these people: Look, if a famous book from the East is adapted into a movie, the core has become Western-style, and they must learn "Sense and Sensibility". This is a major victory for Hollywood culture.

There are many old-fashioned members of the students, and they are quite obsessed with this.

This is actually a kind of Hollywood-style political correctness.

Ronan's main goal is the best foreign language film, but the competition is relatively less intense.

Of course, as long as there is hope, nominations for Best Director and Best Picture will also be up for grabs.

After the Los Angeles Film Critics Association Award, "Crouching Tiger, Hidden Dragon" entered the final publicity sprint stage before its release. In traditional media, the type of film selected was naturally an oriental martial arts film.

But on the Internet, the navy department of the Embassy Pictures, in conjunction with the released trailers and promotional videos, touted "Crouching Tiger, Hidden Dragon" as an oriental classic science fiction movie.

The promotional video is also full of characters flying around, full of science fiction.

The gimmick of science fiction films has also attracted the attention of many fans in North America.

"Crouching Tiger, Hidden Dragon" will be screened on demand, and the number of theaters will not exceed 1,000 until the Oscar nominations are announced, or if it does not win at the Golden Globes.

There are only 30 movie theaters that were first launched, and they are mainly distributed in cities with a large number of Chinese Americans such as New York, Los Angeles, Chicago, and San Francisco.

Moreover, for the 30 theaters, Ronan asked someone to coordinate with the theater company, and all of them chose places close to the Chinese community.

Ronan is very sober, knowing that the main audience of this film is the Chinese in North America.