Chapter 293 Hunter and Gun
"Happy Farm" is a key product that Li Mu uses to make a lot of money. He also wants to use this to lay out the future instant messaging software field. No matter how high the price is, he will not be able to license this game to any company. However, at present, in the industry People just saw the popularity of this game, but haven't seen the real value of this game.
Even the current leader of the instant messaging software market, Teng Xun, did not realize what impact this game would bring to their core business. After they learned about and studied Happy Farm, they only saw one thing pessimistically: q bar is basically over. .
At the internal meeting held by Mr. Ma, everyone paid homage to the newly launched personal space of Tieba and Happy Farm for half an hour.
The so-called worship means that everyone is talking about how awesome and incredible these two products are. It is literally dozens of streets beyond the q bar. Since the q bar itself is the idea of stealing Tieba, it can be said that Tieba is similar to q at the product level. Bars are not in the same world at all. The q bar was grabbed by the collar of the post bar, slapped twice in front of the people of the whole country, and fell to the ground twice, but was trampled down by the vast number of netizens. Online public opinion Completely one-sided, no one sympathizes with Q, but everyone is calling it damn.
In this case, Mr. Ma could only acquiesce to this group of people on the conference table to grow other people's ambition to destroy his prestige, because his prestige has long been wiped out.
Suddenly, a product manager's eyes lit up and said: "I feel that the two products of personal space and happy farm are more suitable for embedding in our products. If QQ has these two products, then the user viscosity will hardly dare. Imagine!"
A word woke the dreamer.
Sometimes, when the shock comes too suddenly, it slows the speed of the brain, obviously. There was a large group of people at the meeting table playing Happy Farm until the middle of the night last night. At the meeting today, their thinking speed was significantly slower than before.
All because of a word from the product manager. All the talents instantly switched from the mentality of worshiping Tieba to the normal state. Thinking carefully about the genes and attributes of these two products, everyone has to admit that these two products are naturally built for online social networking.
What is online social networking? Social networking is network, communication, interaction and display. Whether it is the PC terminal or the future mobile terminal Internet, online social networking will never be separated from these four core points. , can not be counted in the worry of online social networking.
network. Naturally, they are friends. Users need to easily include all their social relationships in social products, whether they are real friends or friends on the Internet, this qq has an absolute advantage, and Tieba is using Happy Farm to catch up;
Communication is instant messaging, whether it is voice or text, it all belongs to the category of communication.
At this point, QQ is also at the top of the domestic market. Tieba has almost no foundation, and the station internal messaging system cannot be regarded as a real instant messaging at all. However, Li Mu is in the dark, and yy is being developed in secret.
The above two points are the core competitive advantages of QQ, but they have not yet realized the importance of the latter two points, that is, interaction and display.
Interaction and communication may seem similar, but they are very different. Communication is verbal, interaction is behavioral, and the scope of interaction is too large. For example: To be simple, it is like users watching each other's information and homepages; go deeper. It’s like users leaving messages and likes each other; going deeper, it’s like users interacting deeply and for a long time in a game like Happy Farm. At this point, QQ has no foundation at the moment.
As for display, it means that users present all the things they want to present to others one by one. Albums, logs, and talks in personal space are all functions. In the future, the display to the extreme will be WeChat's circle of friends. Well, at this point, the personal space of Tieba has opened up a prototype, but QQ still has no start.
Networking, communication, interaction and display, QQ occupies the first two points, the last two points are zero, and Tieba occupies the last two points. The "personal network" is catching up, and the "communication" is secretly brewing. It seems that in the instant messaging market this In the game, Li Mu's barrel is more complete than QQ. QQ just hasn't realized his shortcomings, but once he throws out the importance of interaction and display in the future, QQ's shortcomings will be exposed immediately.
A vice president sighed: "Sure enough, if you think about it carefully, if these two products are ours, how much will it bring to our user stickiness! I can't imagine! But these two products are in the hands of Tieba. It’s almost meaningless, how can the development potential of the community be comparable to that of social networking, personal space, and Happy Farm, these two products are really a waste of money!”
Other people with a keen sense of smell have also begun to realize that the two new products of Tieba are of great significance to them. After being reminded by the vice president, they all feel that Tieba cannot fully tap the core value of these two products.
It's just that they didn't realize that Li Mu's post bar was not the core of Muye Technology at all. The core of his development was social networking.
Their psychological feeling is very interesting, as if they are a robber with a knife and suddenly see a hunter with a gun, the robber naturally feels that the direction they are engaged in is more profitable than the hunter, and the development potential and space are needed. It's much bigger, but I don't have a good weapon in my hand, so I can only fight the world with a knife, but hunters bury their heads in hunting, originally a business that doesn't make much money, but with a gun in hand, the robbers will You will feel that this gun is a waste of resources for hunters, and you can make the best use of it for yourself.
It's just that the robber knows that the hunter who hunts with guns in his eyes also has the heart to be a robber, and what this hunter is determined to do is the No.1 in the robber class!
However, the Tengxun team at this time, once they saw the hunter's gun, it was a little difficult to control themselves. Everyone expressed their opinions at the meeting table. Some people suggested to start the Happy Farm immediately. Of course, the name should be changed. It is embedded in qq, so it is logical to call it a qq farm.
Some people say that copying Happy Farm now is not asking for trouble? How many days have passed since the q bar?
Some people also said, why don't you get personal space first? This model is very general, let's change it and get a QQ space out, which should not be scolded.
Some people say, let's just get a QQ fish farm, we will farm the land in the post bar, let's raise fish, you play with yours and I will play with mine, so it can't be said that we are plagiarizing, right? Mostly inspired by them.
Mr. Ma, who was silent for a long time, brightened his eyes: "Okay, QQ Fishing Farm, the project will be established today. The product development department will come up with the game structure and related technical personnel needs. It is sooner rather than later!"
...
After being bombarded by phone calls in the afternoon, Li Mu simply shut down for a few hours, and did not turn it on again until 6 o'clock. Unexpectedly, as soon as he turned it on, a large number of text messages flooded into his mobile phone continuously, so much so that even the mobile phone text message prompt sound Some serious lag.
Li Mu had just read a few messages, and immediately another call came in. As soon as he saw it was an unfamiliar number, he pressed it off, but he didn't expect the other party to call again soon. Li Mu's spirit made Li Mu's head dizzy for a while, and he had no choice but to answer: Hello, who is it? "
"Is it Li Mu?"
"It's me, who are you?"
"Haha, hello Li Mu, I'm Xu Jiahua. It's not easy to contact you. I've called you all afternoon."
Xu Jiahua heard about Muye Technology's new move in the afternoon, and immediately felt threatened. The speed of Muye Technology's rise was too fast. He was afraid that Xu Jiaming would really cooperate with Li Mu. In that case, Xu Jiaming would become his biggest threaten.
When Li Mu heard it was him, he couldn't help feeling a little disgusted, and asked in a cold tone, "What's the matter with you?"
Xu Jiahua smiled and said, "I just want to invite you to a meal and apologize to you for what happened before. In addition, I have a large amount of money in my hand recently. We can talk about whether there is any business that we can cooperate with."
Li Mu didn't want to have anything to do with Xu Jiahua, so he said bluntly: "I'm sorry, I don't have time recently, and I don't think we have anything to do with each other."
Xu Jiahua was not angry, but hurriedly said: "You will know if there is any chance to cooperate after a chat. I dare not say anything else. If you need investment, I can give you a 20% premium on the basis of industry valuation. what do you think?"
Li Mu said lightly: "Thank you for your kindness, but it's not necessary." After speaking, he didn't give him a chance to speak, and said, "I'm sorry, I'm a little busy right now, so I'll hang up first."
Li Mu dropped the phone, and then another unfamiliar number came in. It was really annoying, so he dropped the call and prepared to turn off the phone for a while. Before turning off the phone, he called his mother first.
I first asked about the latest situation at home. Li Ma said that the business of the two stores in the family has been very good recently. The weather is cold, and it is New Year's Day holiday and the New Year is approaching, so the clothing business is the most profitable time of the year.
Li Mu asked her and her father not to work too hard, but Li Ma said, "My father and I are looking for a store recently and want to open another store."
Li Mu was stunned: "Mom, what are you doing! The two stores are still too busy?"
Li Ma said very seriously: "Now the clothing business is easy to do, and our Haizhou people's spending power has also risen. If you open more stores, you can make an extra penny."
Li Mu was dressed, and said to Li Ma, "You and Dad should stop opening the store. I have been doing something here. Now it seems that the situation is quite good, enough for our family to live a worry-free life."
Li Ma instructed: "The most important thing for you now is your studies, don't always think about making money, your parents are now running two stores, and they can earn several million a year, so you can study well in a down-to-earth way. , don't delay your studies in order to make a little money."
Li Mu embarrassedly repeated the two words from his mother's mouth: small money... He actually said that your son earns small money.
Mom, you're puffed up now! (To be continued.)