Chapter 165 User Behavior Analysis

In order to guide parents not to blindly pursue high-priced and high-weight students, Li Mu built a simple user behavior analysis in 3321. For example, users like Xie Tingfang started bidding on the page of a student in the second foreign language as soon as they came up. In the price range of 50 yuan, her willingness to increase the price is strong and the hesitation time is short, and the user analysis logic will automatically determine that she has special attention to this student, and then analyzes the concerned student tags in the background.

For example, the second foreign girl she followed, she has some special tags that will be screened by the system, such as her gender, college, and department. The system records this information, and then combines Xie Tingfang’s bidding price for the girl to break through 100. After not continuing to bid for a long time, it was determined that she had reached the bidding ceiling, and then the system immediately popped up a prompt for her, recommending five students of the same gender, same school, and same department, and the price was still around 50 yuan.

Xie Tingfang was staring at the computer and was annoyed. The price of 100 yuan an hour really made her feel a little powerless. Although she and her husband are both TV station employees, but now they are behind the scenes and they are not popular programs. The income is actually not very high. The monthly income of her and her husband is about 7,000 to 8,000 yuan. Although they are already considered high-income groups in Yanjing, their family's cash flow is not very generous when combined with household expenses, mortgages and car maintenance. She really couldn't cope with paying one or two thousand yuan for tutoring.

Seeing that his wife was a little disappointed, long, wind, text, and frustration, Xiao Jie patted her shoulder lightly and comforted: "We are not sure whether college tuition is really suitable for our daughter, and besides, The price is really overpriced. One hundred yuan an hour. It is sold in packages for more than ten classes a week. This week, it is nearly two thousand yuan, who can afford it?"

Xie Tingfang said angrily: "There are still a lot of rich people in Yanjing. If you didn't see Yanda and Tsinghua's top scorer in the college entrance examination, they would have been fired for 200 yuan an hour."

Xiao Jie smiled slightly and said, "It's understandable that everyone is curious about new things and looking forward to the experience, but once the popularity passes, everyone will definitely be more rational. Why don't we wait and see, the students on 3321 are not every one of them. Will there be a class auction once a week, let's see it next Friday."

Xie Tingfang nodded and sighed: "I hope the price will drop a little next Friday."

Saying that, Xie Tingfang was about to turn off 3321. Unexpectedly, at this moment, 3321 suddenly popped up a prompt: "3321 recommends for you..."

The husband and wife took a closer look. Well, the website actually recommended five students in one go. And they are all first-year female students of the Second Foreign Language Institute, and the current price is still between 3050.

"My God. How can this website be so powerful! How does it know what we want? You see, the ones they recommend to us are all second-degree students who meet our requirements, but their weights are higher than what I saw earlier. The girl was a little lower.

"

Xie Tingfang has little contact with the Internet. In addition, the Internet has not yet reached the product era in the future. The user behavior analysis developed by Li Mu has not been popularized in the Internet field. Even such a simple recommendation logic makes users feel amazing. endlessly.

Xiao Jie was also very surprised, but after calming down and thinking about it, he guessed the general logic and said, "This website must have its own logic, we have been bidding on the personal page of the female student just now. , it analyzed our needs, and seeing that we no longer bid, we thought that the girl just now was too expensive, so it recommended these students to us."

Xie Tingfang nodded in agreement, but also laughed at herself: "Look, this website is really smart, it can also analyze whether we have money or not, knowing that we can't afford 100 per hour, so he recommended it to us. These are around fifty per hour."

Xiao Jie said with a smile: "It's not that the website is smart, it's that the developers of the website are smart, this idea is very powerful, and their processes of certification, auctions, door-to-door verification, etc. are also very thoughtful and thoughtful. Now the website even has this kind of anti-sky function, it's amazing!"

Xie Tingfang nodded and said, "I was about to give up just now, but it suddenly popped up this prompt, which gave me hope again. I don't know how many parents are like us."

Xiao Jie snorted and said seriously: "It will try to keep all the users, and when it finds that you can't afford the 100 yuan class hour fee, it will recommend 50 to you, if it finds that you can't accept it Fifty, it will definitely introduce you to twenty and thirty, and no matter how bad it is, it will introduce you to fifteen, in short, it will not let you leave easily."

Xie Tingfang smiled and said, "You're right, so I'm going to look at these cheap ones now. Anyway, they're all students of the Second Foreign Language School. Although the weight is a little lower, it is enough to prove that they can be admitted to the school of translation. ability."

"That's right." Xiao Jie nodded and said, "Let's find one around 50. Let's take a week's class to see it. If it feels appropriate and reliable, then we will use it for a long time."

"Okay! If their model is really reliable, I will definitely give them a promotion on the evening news. If nothing else, the idea and model are fantastic."

...

What happened to Xie Tingfang also happened to many parents of Yanjing students this evening.

Kong Lingyu has been monitoring the data and clearly sees the effect of Li Mu's recommendation logic. Among all the users who received the recommendation, almost 90% of the users will be interested in the recommended content and click to view the details. This function alone, It can have such a strong retention effect on those users who have already given up intentionally. He simply admires Li Mu.

He doesn't know where this young man came into contact with and learned the Internet, why is his understanding of the Internet always several levels higher than himself?

When I haven't figured out the process and logic of a project, others have been able to sort out the entire project's front desk, multiple back offices, and the logical relationship between them. When retaining users, they have developed a logic of user behavior analysis, which greatly enhances the user's transaction probability.

Kong Lingyu felt more and more that his choice to follow Li Mu was the most correct decision he had made in the past 20 years. If he stayed at Yahoo or went to any company, he would never have had the chance to come into contact with so many fresh people. Internet thinking, Li Mu's mind is almost full of things that can advance traditional Internet cognition. Follow him, not to mention how much money he makes, just personal growth is immeasurable.

Niubi! Niubi to the extreme! A young man under twenty years old can play the Internet so thoroughly. Kong Lingyu already has a strong personal adoration for him. He even thinks that the technical giants of Google and Yahoo are not necessarily as good as Li Mu.

Not only 3321, but also the current Tieba. The registered users are approaching 10 million, and the daily active users have exceeded one million. Not to mention, it has now invested in Baidu and has several million operating funds. Moreover, Li Mu has been with him for a long time. As I said, Baidu must be obliged to divert traffic to Tieba on the search engine. All the keywords related to Tieba must be ranked in the top few positions on the homepage. In this case, traffic and users will definitely have a blowout again, and the future is simply Beautiful unimaginable...

Kong Lingyu didn't know that Li Mu's logic was only a very common user behavior analysis on the Internet in later generations. It was like a Taobao Alliance advertisement on a web page, analyzing users' cookies and understanding what users did and paid attention to when using computers and the Internet. What to do, what to search for, and then analyze and filter this information to find what the user may be most interested in, and then recommend it to each other.

For example, someone searches for the keyword "belt" on Baidu or Taobao today. When he looks at other websites, he will be surprised to find that it's a dog! Why are the advertising interfaces of these websites recommending various belts? In the beginning, for people who don't understand the Internet, this thing is amazing and scary, but after popularization, everyone will know, oh, in fact, it is just analyzing your own behavior. If you don't take the initiative to search for the belt, then The chances of it actively recommending the belt to itself will be negligibly low.

This kind of technical means, after the rise of e-commerce, will ruin the street at the fastest speed, but now it is definitely a powerful logic system, even if the more powerful logic is brought over by people from Google and Apple, They may not understand. For example, WeChat in the future will not only achieve the ultimate in user behavior analysis, but also achieve the ultimate in user portraits, so that its advertising is much more accurate than other channels, not only in the world of WeChat A super APP, even a news information APP such as "Today's Toutiao" has a set of top logic algorithms in the industry to ensure that the content it pushes can interest users. Even if Li Mu thinks about these algorithms now, it is difficult to Figure out the key points.

Staring at the data in Yucheng Garden until after ten o'clock, Li Mu rubbed his eyes and looked at Zhao Ziqiu next to her. She was holding her chin and staring at the computer screen intently, her eyes were a little red.

Seeing Li Mu looking at him, Zhao Ziqiu smiled shyly and asked, "Why are you looking at me?"

Li Mu smiled and said, "You seem tired, what time does your dormitory close?"

Zhao Ziqiu said, "The dormitory is not closed on Friday, so should you be the same?"

Li Mu nodded.

Zhao Ziqiu said, "There must be a lot of things to do tomorrow, right?"

Li Mu stretched his waist and said: "After the auction at noon tomorrow, we will leave two hours for the parents who have successfully bid to remit the money. After 2:00 p.m., according to the situation of the remittance, we will spread it out until the payment has been made. The user's home verifies the information."

Zhao Ziqiu asked curiously: "There are more than 1,500 students, and they will all remit money when the time comes. How can I verify the distinction?" (To be continued.)

PS: The first chapter is here, thanks to all the supportive friends! Thank you [Haozuijin] [World Herzberg] for the 100 yuan reward. In addition, everyone said that there was a leader update, so today, in order to thank the first leader of the book [Twenty-eighth Floor], I don’t sing Four more outbreaks!