Chapter 1513 Solve Problems in a Businessman's Way

Knowing that Li Mu wanted to combat piracy, Chen Ze gave him an idea.

Chen Ze said: "Lao Li, you are too real. You are not only the most outstanding entrepreneur in China, but also the most outstanding entrepreneur among the Chinese in the world. You are a representative figure of the entire Chinese business. The company attaches so much importance to it, and you have made such a great contribution. The current "Crazy Stone" is more active in eliminating the influence left by the crime and combating such trivial matters as piracy. Say hello to the leaders of the ministries and commissions, they It will definitely be taken seriously, and it will save you a lot of trouble than you have to work hard on yourself."

Li Mu shook his head.

He couldn't agree with Chen Ze's idea. He was different from Chen Ze. Chen Ze was born in an official family, and he was exposed to the rules and logic of the system since he was a child. So when he had a problem to solve, the first thing he thought about was how to get there. It is understandable to find a quick and easy way within the system. However, I did not grow up in the system, and my family has no relationship or background within the system. Even if I have some economic strength and social status now, it does not mean that I have become part of the system.

People who are not in the system, rashly use the rules in the system, are prone to problems.

It is as if all kinds of cells and probiotics in a person's own body can grow harmoniously in his body, but this does not mean that foreign bacteria or foreign cells can coexist harmoniously in his body. Causes the crazy counterattack of white blood cells, and even the implantation of organs will face long-term rejection from the body.

If Chen Ze uses the energy in the system, for the constitution itself, it is as normal as blood circulation. From the outside, it is also the law of its own operation in the system. If you solve the problems you face, not only will there be resentment within the system, but the outside world will also be dissatisfied.

Piracy has always plagued all workers in the field of intellectual property, but due to the special sentiments of the people, in the early 21st century, the country has not perfected the legislation on copyright protection, so the crackdown on piracy is not enough. Film directors and investors hate pirates, but most of them can only accept this status quo. Occasionally, big directors use their own power to solve problems, and they will also be criticized.

For example, in a previous life, when "Heroes" was released, the relevant departments once cooperated with a nationwide crackdown on piracy, but once "Heroes" was released, the intensity of the action immediately slowed down a lot, which made many outsiders think that this It is the prerogative of the "Heroes" director and the distribution company, who are using the prerogative to protect their own interests.

Therefore, in this life, Li Mu can't set such a precedent.

He is a businessman.

Problems should be solved in a businessman's way.

A truly successful businessman never challenges and confronts laws and regulations, but learns to promote his own interests as much as possible within the scope of the law.

In later generations, so many top business families in South Korea broke out various scandals and were cast aside by the people all over the country and even the whole world, which gave Li Mu a huge warning that he must not follow their old path.

Li Mu replied to Chen Ze: "Old Chen, I am a businessman after all. When a businessman solves business problems, we should solve it from the businessman's point of view and from the businessman's level. So many people in the film industry are fighting against piracy, and they all provide their own evidence. I am no exception, but I am richer than them. Many film distributors can only spend hundreds of thousands or even less to combat piracy, but I can spend tens of millions or even hundreds of millions to combat piracy, as long as I am willing to spend money, it can still be done beautifully."

After Chen Ze heard this, he felt a little more admiration and respect for Li Mu.

Most merchants are in business to a certain extent,

I can't wait to touch on higher privileges, but as Li Mu said, these people really jumped out of the businessman's position. The first time a businessman tasted the taste of privilege, he wanted to take drugs, and it was difficult to get rid of it. Sleeping, playing with fire**.

Li Mu can isolate the pursuit of privilege from the bottom of his heart, and always solve businessmen's problems from the standpoint of businessmen.

Moreover, as Li Mu said, what he has is money, and sometimes, when the money reaches a certain level, the solution to many things will suddenly become clear.

...

At night, a county under the jurisdiction of Hangcheng in the south.

In a waste canning factory located in the urban and rural areas of the county, it is brightly lit and full of enthusiasm.

This processing factory has been bankrupt for more than a year. Because it is located in the countryside, it is very remote. Although the local government has recovered the land, it has never invested in demolition. Therefore, it is abandoned there and is supervised by the local village committee.

A few months ago, a businessman from Guangdong Province rented this place from the village committee, and then a few trucks came and brought some equipment in. After that, the food factory restarted. The local villagers I don't know what is being produced here, but occasionally a lot of discarded discs are found nearby.

These CDs were picked up by the villagers and stuffed into the backs of motorcycles and tricycles, and used as devices to reflect light at night. No one bothered about what CDs the factory produced.

The word "piracy" has never been heard of by many villagers.

This southern businessman is named Zhao Xin. His production line has been operating here for several months. Every day, a truck goes in and out. This truck is loaded with two-thirds of the empty discs and one-third of the compact discs every day. , This kind of packaging is all printed in the printing factory. It is a square color printing paper sleeve. A thin layer of plastic film is put on the disc, and then it is stuffed into the paper sleeve, even if the packaging is completed.

Zhao Xin has been engaged in the production of pirated audio and video products for many years. In the early years, he made a lot of money by making pirated tapes. After entering the 21st century, the tape business was not good, so he transformed into pirated CDs.

Pirated CDs have opened up a whole new market for Zhao Xin. In the past, tapes were mainly used for pirated music and pirated teaching aids, such as English listening. Apart from these, there is basically no market to speak of. However, pirated CDs are really powerful. Things can not only do pirated music, pirated teaching aids, but also pirated movies, pirated games, and pirated software. There are various ways to make money.

When making pirated tapes in the past, Zhao Xin tried to do some local operas, but the audience was limited, so he held a lot of goods in his hands and lost some money. Since then, he has identified one thing and done it. Piracy is the hottest thing to do.

Therefore, Zhao Xin's pirated CDs only make three products: pirated windowsxp operating systems, pirated albums of the most popular singers, and pirated most popular movies.

Especially pirated movies, as long as the movie is popular enough, pirated discs will not worry about sales. The CD-ROM is an item that you pay first and then enjoy the service. The user comes after the name of the movie. I bought it. After I bought it, I found that the quality of the picture was very average or even poor. Generally, I would not come back and exchange it. As long as I don’t sell dog meat, it is fine. Therefore, most people who do pirated film and television are just doing it casually and never care about the quality of the product. .

However, with more pirated films, Zhao Xin realized that in the pirated market with competition and incentives, sometimes it is necessary to follow the line of conscience + quality products to be able to emerge. Therefore, starting from a year and a half ago, Zhao Xin decided to increase a certain cost. Invest in improving the packaging of the disc, the quality of the disc itself, and the quality of the pirated content.

The exquisiteness of packaging is very important, because a large number of pirated CDs are piled up in front of consumers. If consumers do not have a clear goal, they will prefer the beautifully packaged; if they have a clear goal, they will also choose the most beautifully pirated one in the same movie. .

After all, the popular movies are not pirated alone. Hundreds of pirates across the country are doing it. The competition is fierce. At this time, the beautifully packaged can be the first to win.

The quality of the disc is equally important. If a disc of poor quality is thrown into a DVD, it will be worn out after a few turns. When you watch it again, it will freeze or snowflakes will appear, or even scrap it directly. I am more satisfied, and I choose empty disks with better quality.

In Zhao Xin's view, spending more money on packaging and the CD itself is a very cost-effective deal, because even if it is pirated, it is necessary to establish its own brand, so as to be able to stand out from the many pirated copies. stand out.

For example, Zhao Xin's pirated CDs have a trademark consisting of three letters k. Later, the word of mouth became good. Consumers buy pirated CDs with products produced by the kkk brand. What annoys Zhao Xin the most is that some pirates fight With his own idea, he started a pirated version of kkk, and the pirated company pirated the pirated disk of the pirated company. This relationship will soon be a jingle.

As for the quality of the pirated content itself, this is even more important.

Pirated users not only pursue cheap, but also quality. Good movies, the better the picture quality, the more popular they are. Moreover, the market for pirated discs is not only individual consumers, but also a large number of video halls and disc rental shops. , generally choose the best quality pirated copy.

In addition, even pirated consumers will have word-of-mouth spread. If the quality of a certain pirated copy is very good, the users themselves will attract a certain number of repeat customers, which can also increase the sales of their own CDs, so Zhao Xin is in the film. The source quality requirements are very high.

In recent days, "Crazy Stone" has exploded, and the demand for pirated discs is extremely strong. Zhao Xin has concentrated several production lines to produce "Crazy Stone", but other pirates are also very fast. Now On the market, pirated copies of "Crazy Stone" can be said to be overwhelming.

However, these pirated disks have a very serious problem, that is, the picture quality is too poor!

This gave Zhao Xin an opportunity. In order to get better film sources, he spent 10,000 yuan today to book a movie hall with about 100 people in a small movie theater on the outskirts of the city.

The reason for spending a lot of money on the wallet is to be able to record without interference.

Zhao Xin is very excited at the moment. In two hours, he will be able to get a unique high-definition film source on the market, and then make a lot of money by taking advantage of the popularity of "Crazy Stone"! 2k novel reading network