Chapter 415 Overseas TV Expansion
TV overseas strategic plan is related to the future trend of Jinshuguang Entertainment Group!
However, its difficulty is not necessarily simpler than the construction of overseas distribution channels for movies.
To be precise, there are more issues to consider!
The construction of distribution channels in the film market is more inclined to be a group of commercial activities; however, in terms of TV media, there is a huge difference. Many TV media in a country or a region are in the hands of state capital. Even commercial TV stations need to consider political factors between countries and regions.
Zhu Ke's TV group has jurisdiction over UPN Limited Pay TV Network, WB Public Television Network, and several regional TV stations and radio stations in the United States that have just been acquired...
Variety shows launched in recent years include popular shows such as "The Talent Show", "Millionaire", "WWE Reality Wrestling Entertainment";
TV series projects, there are also high-view TV series such as "Broken Sisters", "Prison Break", "The Walking Dead", "The Big Bang Theory";
In terms of animation, there are two ace animation series "Peppa Pig" and "SpongeBob SquarePants", plus the copyrights of dozens of Marvel superheroes such as Spider-Man and Iron Man held by Zucker, and there is no shortage of animation works;
When it comes to playing movies, that's even more of a forte!
Backed by Wald Pictures, there are continuous good films every year, and as many as 2,000 film library copyrights have been acquired in recent years. It is no exaggeration to say that the movies that Zucker’s TV group can play are no less than that. The six major Hollywood television stations.
Music, news, life...
In terms of the broadcast content of these programs, Jin Shuguang TV Group is also growing rapidly and its influence is increasing day by day.
UPN limited pay TV network, UPN TV network firmly occupies the top 8 in the field of limited pay in the United States;
The WB public television network is also known as the fifth largest public television platform in the United States.
In terms of volume, Zhu Ke's TV group may still have a big gap compared to the previous ones, but in terms of the quality of the programs launched and the annual profit, the gap between the six and the six is not that far away. Moreover, The gap is narrowing.
Zucker's TV group, its status in the United States, to put it madly, is not afraid of anyone now.
but........
"Overseas,
My TV group has almost no influence whatsoever! "
"On the other hand, public television stations such as NBC, ABC, and CBS, including limited pay television networks such as HBO and Comcast Online, have launched overseas strategies a long time ago, and have become popular and prosperous in the TV market of various countries and regions. fortune~"
"My TV group has fallen behind them so much, so much, so much!"
"Judging from the current world situation, the economies of countries and regions in the world are rising rapidly. If my TV strategy is not implemented, the opportunity for overseas expansion will be completely lost in the future."
No need for Zucker to be in a hurry.
........
August 18.
On this day, "Spider-Man" has been released in the North American market for more than ten days, and has achieved a box office of more than 230 million US dollars. The box office in the United States has exceeded 300 million, and it is just around the corner.
At the same time, the "Spider-Man" movie has also landed in Canada, Mexico, Chile, Brazil and other overseas countries and regions. Its premiere box office has broken box office records in the country and the region, and the situation is very good.
The movie is not far from its release time in Europe, Asia, and Australia.
On this day, Zucker also made a breakthrough in London.
"Congratulations, congratulations, we will be able to watch the programs of your company's UPN and WB TV stations in the UK soon."
"Mr. Wald, it is indeed a good thing for your company's TV network to enter the UK. You must know that Murdoch spent several years in order to enter the UK TV market."
One after another, local TV people in the UK congratulated Zucker.
Undoubtedly, this is the first step in Zucker's TV overseas strategy, and the results are also very gratifying.
........
August 23.
Zucker signed a settlement agreement with the Icelandic government and local TV platforms.
Millions of Iceland's citizens will soon be able to enjoy high-quality television programming from the UPN and WB networks.
........
Aug. 29.
In Norway, Zucker also successfully negotiated a deal.
That is to say, as of now, Zucker's overseas TV program has already secured three locations in the UK, Iceland, and Norway. Compared with the six major Hollywood TV stations, they often have overseas TV networks in dozens of countries and regions. Zucker's now It can only be regarded as petty.
However, this is also an improvement!
August 31.
After Zucker successfully returned to Los Angeles, he immediately issued an order: "Let Victor and Donna speed up the overseas layout of the TV group. At the end of this year, I will see the results."
"Okay, boss." Alexander agreed.
At the same time, Zhu Ke gave an order to his think tank and financial management team to acquire (Exploration) Media's shares.
(Exploration) Media is a media company in the United States, and Discovery Channel is its flagship TV channel. "The Wilderness", "Zero Day in History", "The Da Vinci Code Revealed", etc., are all its ace programs.
Of course, there are many shows that have yet to be released.
But even so, (Exploration) Media is one of the largest media in the United States, covering the fields of nature, technology, ancient and modern history, adventure, culture and current affairs. Since its inception in 1985, it has become one of the most widely distributed TV brands in the world. First, the programs are broadcast uninterruptedly in hundreds of millions of households in dozens of countries and regions around the world.
As of 2020, Discovery Channel, a subsidiary of (Discovery) Media, has covered more than 306 million households in more than 160 countries and regions around the world, broadcasting programs in 35 different languages.
From 2015 to 2016, its annual revenue exceeded 10 billion US dollars.
"Explore the media?"
"As long as it can win its shares and then join Discovery Media, then Jinshuguang Entertainment Group will complete the great development of the triple jump!"
"At that time, I will really have the ability to wrestle with Viacom Group, Disney Group, and News Corporation!"
Of course, Zucker also knows that it is very difficult to enter the exploration media, and it cannot be done overnight.
"No hurry, I still have a lot of time." Zu Ke secretly said.
In the following days, Zucker took a few days off and started a busy working career again.
"Tomb Raider" co-produced with Paramount, Zucker will always pay attention;
"Harry Potter and the Philosopher's Stone" is completed, and a new stage of promotion plan needs to be considered;
Movies such as "Crouching Tiger, Hidden Dragon", "Shark Shore", "District 9", "The Queen Wears Prada", etc. should also be paid enough attention.
" "The second is sent.