Chapter 994 Concerns in the Catering Field

For Chen Mo, the update of the matrix shopping center in "Oasis" was just a little trick, but it still caused an uproar all over the world.

It even sparked concerns and even attacks from many catering industry giants.

Obviously, Matrix Shopping Center is a product that "defines the way players live in the virtual world", and it represents a big step forward for human beings to "brain in a vat".

In the most radical sci-fi, there may be such a fantasy: one day in the future, the world's resources will be exhausted, and the vast majority of human beings only keep their brains and enter the nutrition chamber, and only need to consume a very small amount of nutrient solution every day. able to survive. In a huge virtual world, people do various jobs and continue to contribute to society, completely unaware that they are in an extremely false world, thinking that the food they ate, the evening appointments The handsome/beautiful guys and the houses they live in and the cars they drive are real things.

Maybe those gourmet meals and garages are just a bunch of code and models, and the other half with you for the rest of your life is an artificial intelligence made by the system according to your preferences.

Even some people who accidentally wake up and discover the real world will find it a terrible nightmare and want to return to the virtual world at all costs.

Maybe that day communism can really be realized. After all, in the virtual world, it can be said to be "extremely rich in material things." Even if the stratum still exists, it can ensure that the people at the bottom can enjoy food and clothing and even get the vast majority of enjoyment. The quality of life of the upper middle class can also be obtained.

"Brain in a Vat" is a conjecture that seems both hopeful and horrifying. People hope for a bright future, but they also want it to be an absolutely real future.

In the parallel world, people's worries about the "brain in a vat" have never been as serious as today, because such a future seems to be becoming a reality step by step and under the eyes of everyone.

Of course, from the current situation, most people think that the emergence of this technology is good, because the matrix game cabin will not have any effect on the human body in reality.

However, its impact on many industries in reality is devastating.

Although the previous Nuan Nuan Wardrobe is also a product based on the virtual world, it has a physical presence in reality, and it is an online store, and it produces real clothes. Players buy clothes in the game, and they still have to buy them in reality.

However, this is not the case in the food sector.

Some multinational fast food brands, beverage brands and high-end catering brands have serious concerns about the food system in the matrix game cabin, believing that it will seriously impact related industries in reality.

Some people even put forward conjectures about the future: in the future, everyone will customize some "nutritious meals" on the Internet. The taste of these nutritious meals is definitely not delicious, and of course they are not unpalatable. Their advantages are balanced nutrition and convenient consumption. This kind of concentrated fast food will be like compressed biscuits or instant noodles with balanced nutrition and become the staple food of human beings in the future.

The pursuit of delicious food and the pursuit of nutrition will be completely separated. In reality, people live on these nutritious meals, and their requirements for taste are basically infinitely close to zero; in the virtual world, people are Enjoy the temptation of food to the fullest without worrying about gaining weight or nutritional imbalances, because it's just a bunch of code.

Obviously, this conjecture is not nonsense, because it has already begun to emerge.

Although there is no relevant evidence to support it, many players who have purchased the Matrix game cabin said that their requirements for food in real life are gradually declining, because if only the taste is considered, the food in the matrix game cabin is even better than the real food. The food is even better, and the price/performance ratio is completely crushed.

In reality, if you want to eat a specific food, you need to drive there, queue up, and spend a lot of money to buy it. Money is not the main problem, the main problem is the time and energy consumed in the process.

Therefore, many fast food brands, beverage brands, and high-end catering brands have clearly expressed their dissatisfaction with the matrix game cabin. On various networks at home and abroad, there are endless smear articles about the "brain in a vat" and the matrix shopping center.

Some media even stated that the matrix game cabin is like alcohol and poison. It is actually using a false pleasure that goes against the physiology to destroy everyone's life, and the threshold for them to feel happy is getting higher and higher. The world loses interest.

There are many similar manuscripts, and some multinational fast food brands and beverage brands are considering suing Leiting Interactive Entertainment, requiring Leiting Interactive Entertainment to immediately stop "infringing acts in the matrix game cabin".

For example, the manufacturer of Fat House Happy Water is one of them.

Obviously, the Matrix game cabin not only moved their cheese, but even took away the milk barrels that made the cheese. What if in the future, people really don’t eat fast food, don’t drink Fat House Happy Water, eat nutritious meals all day, and then go to the virtual world to feel the happiness of Fat House Happy Water?

That is really a devastating blow to these large catering companies.

Of course, opinions on this are limited to some big brands with patents. For example, some cuisines and classic dishes in the world can be cooked by any cook, so it is completely OK for Chen Mo to use them directly.

The internal attitudes of these big brands are also not uniform. Some insist on removing their own food/drinks from the Matrix Mall, so that consumers can only enjoy it in reality; some demand the price of their own food/drinks in the Matrix Mall. Raise it to the same price as in reality, and pay them a hefty cut.

For example, the manufacturer of Feizhai Happy Water has the latter attitude. They require the price of Feizhai Happy Water in the Matrix Shopping Center to increase to 3 yuan a bottle, and 2.5 yuan must be allocated as a brand fee for each bottle sold.

Obviously, the thinking of these manufacturers is also very shrewd. Even if everyone really enters the era of "brain in a vat" in the future, it is true for these manufacturers to make money lying down, and even production does not need to be produced.

However, this kind of pressure is basically irrelevant to Thunder Interactive Entertainment.

Chen Mo is backed by the Tourism Committee. In China, the matrix game cabin has been bound to a large-scale community of interests. These things do not even need Chen Mo to worry about. this huge market.

Now it's a bit like Chen Mo and a large number of people are stealing money from the traditional catering industry giants. These catering industry giants are naturally not happy, but this kind of money grabbing is definitely impossible to stop. After all, most of these catering industry giants are foreign companies.

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